Before we dive into how to manage your Opportunities, let’s break down what an Opportunity is, exactly, here at Video Squirrel. And how Opportunities are paired with Products.

Here is the overview:

  • After you create your profile, you will create your first Product in the system. This Product is one single SKU that will be matched to a Video or Opportunity.
  • An Opportunity is an invitation to third-party content creators to create a shoppable video in your brand’s behalf.
  • Your Opportunity will break down commission, payment and video placement guidelines. An Opportunity can be set to public or private.
  • Opportunities are displayed in the Explore Opportunities section of the app
  • Once a Product and Opportunity are Paired with a Video, pow! That’s when the magic happens and you will be given your unique Video Squirrel video link and embed code.
  • If you have your own video content, you will simply upload it when you add your Product and skip this Opportunities process altogether!

Please note: Each video corresponds to one product SKU only. It is possible to create several different videos for one single product, but not one video for multiple products unless you are creating different videos for variants within a product.

At the end of the day, each video has only one pink button that viewers can click on to instantly purchase what they see.

Cheers to your first sale! Any questions? Contact us and we’ll get back to you within two shakes of a squirrel’s tail!

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